Samsung India has unveiled its new Bespoke AI Refrigerator series, available in 330L and 350L capacities, designed to meet the needs of modern Indian consumers. With advanced AI features such as AI Energy Mode, AI Home Care, and Smart Forward, this new range blends cutting-edge technology with sleek, customizable designs, offering an ideal combination of style, functionality, and innovation. The series starts at INR 56,990.
The Bespoke AI Refrigerators are equipped with smart energy management systems that optimize performance while reducing power consumption. They also feature Twin Cooling Plus™ technology, which improves freshness retention, and an active fresh filter that eliminates up to 99.9% of harmful bacteria. In addition, the Digital Inverter Compressor comes with a 20-year warranty, ensuring durability and long-lasting reliability.
“Samsung’s Bespoke AI Refrigerator series brings the perfect balance of technology, design, and convenience,” said Ghufran Alam, Senior Director of Digital Appliances, Samsung India. “With features like AI-driven energy optimization, innovative cooling solutions, and stylish designs, we are offering appliances that cater to the evolving needs of Indian families, empowering them with smarter everyday living.”
The new series is expected to redefine refrigeration in India, delivering both advanced features and reliable performance for a modern, energy-efficient home.
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